Do what you love
love what you do.

Happy Trails


Shop Local in Fruita Colorado

We are a locally owned business at 127 S Mulberry Street in Fruita, CO.
We are a Life is Good apparel and Fruita gift shop spreading an optimistic and positive message via T-shirts.

Allie Daniel

Allie Daniel

Allie has been a fan of the “Life is Good” brand for over 20 years. “Life is Good” has also been Allie’s motto and has been part of her life through all her crazy adventures; from riding her bike in the 175 mile Bike MS ride, backpacking to the bottom of the Grand Canyon and completing triathlons. 

She decided to open Happy Trails Colorado to share her love of this optimistic brand to those on the Western Slope, and to have easy access to all these great shirts. She has one of the only stores to offer such a variety of different styles of T-Shirts and Life Is Good products.

Shop Like a Local